I was once told by London-based eyebrow guru Vaishaly Patel, who counts Liz Hurley among her clients, (I also used to go to her every two months when I lived in London; at £30 a go she charged an absolute fortune…ouch) that well groomed and shaped eyebrows do more for your face than an expensive haircut.

I totally agree with her and am still quite fanatical about eyebrow threading (although I don’t think I could ever go back to paying quite so much for it). It’s a slightly strange thing to care about, but when it’s done properly it makes a huge difference and both the line and the shape of your eyebrows really does make your face look better/fresher/younger.

Whilst I love Browhaus, (I go regularly for eyelash tinting and their weird but wonderful eyelash perm) I hate the way they do threading because at the very end of the appointment the therapist invariably whips out a pair of tweezers.

This is a huge fail.  Threading – by definition – only involves thread.  So in a bid for brilliant brows, I now go all the way to Little India…to a beautician’s packed with a very local clientele who are all here for the same thing.

Gooday Beautie  has been here for 17 years and is owned by a husband and wife team.  No creepy staircase to climb, this beauty find is on the ground floor of a parade of shops and is very clean and tidy.  Old-fashioned barber-style chairs (used for threading purposes) are lined up in the main room, one behind the other and are, more often than not, occupied.  Brow threading costs $5.  Their precision and linear sharpness is so superior to the service at Browhaus, plus I love that the price is keener ($10 cheaper).

Parking sounds like it would be a nightmare, but it isn’t and you can always find a space in the open air car park behind Serangoon Road on Belilios Lane; just don’t forget your coupons.

Gooday also offer a waxing service as well as a hot oil hair treatment – I’ve done both and let’s just say that they are not recommended.  The threading IS though and it’s most definitely worth the trek across town to get here.

By the way, they don’t take appointments so you just have to turn up and take your chances.  Try to avoid lunchtimes when there can be queues as well as Saturdays when it’s at its busiest.  If you’re taking a taxi to get here and can’t see the numbers, get out where Serangoon Road crosses with Kerbau Road.  Walk with the flow of traffic and Gooday is half a block down, on the left.

Opening Times: 11am-9pm Mon-Sat (8pm-8.30pm for last appointment).  Closed Sun

Gooday Beautie, 101 Serangoon Road, Little India

T: (+65) 6392 2122

Eyebrow image courtesy of wikipedia